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Collaborate with Fraser Tours

Updated Wed 16 Oct 2024

A couple running on the beach in K'gari

We at Fraser Tours are always searching for social media influencers, bloggers, photographers, and content creators who are passionate about travel and adventure. If you love sharing your travel experiences and have a keen eye for capturing gorgeous destinations, we'd love to partner with you! Reach out to us ahead of your visit to K'gari (Fraser Island) and tell us about your travel plans!

If you seem like you'd be a good fit for one of our three collaboration levels, we'll be in touch to get you started! Each of our three collaboration levels is especially tailored for creators and influencers at every stage of their content creation journey, whether you're just starting out or you already have an established audience.

Sound like a fit? Check out our collaboration options below to find out more!

  1. The Travelling Tagger
  2. Content Creator
  3. Brand Ambassador
  4. Apply Now

The Travelling Tagger

This tier is especially designed for aspiring influencers and content creators who have caught the travel bug. Whether you're an emerging travel bloggers, a micro-influencer, or a content creators who has started gaining a loyal following, if you're planning to come to K'gari and document your adventure, this package could be for you! 

You are

A travel or lifestyle content creator with a legitimate social media account and a phone or camera, who is planning a visit to K'gari and posting about their travels.

How it works

When you post photos, videos, TikToks, or Instagram Stories or Reels of your K'gari visit, tag us @fraserstours and earn a discount of up to 10% off your next tour with us.

Three girls pointing out at the rainforest in K'gari


Content Creator

This tier is for creators and influencers who are interested in collaborating with Fraser Tours by creating content that showcases the very best K'gari. In exchange, tour you book with us would be discounted or, in some cases, even free!

You are

A thriving social media influencer, blogger, model or photographer with a focus on travel or lifestyle, known for generating high engagement with your content. This tier is ideal for those who might not be based in Australia all year round, but are interesting in collaborating during their time here.

How it works

Reach out to us with your info and media kit and we'll be in touch to let you know if you're a good fit for a discounted or complimentary travel experience in exchange for your K'gari content. Once we've approved you for this tier, our social media team will guide you on how best to capture this breathtaking island and all its natural wonders.

Two backpackers jumping up in the air in front of Maheno Shipwreck in K'gari


Brand Ambassador

This is the most coveted tier in our collaboration program, designed especially for large content creators who are passionate about travel and engaging with their following. Fraser Tours brand ambassadors will get exclusive access to the best tours on the island and, in return, create standout content of K'gari.

You are

An Australia-based content creator or influencer who focuses on lifestyle and travel, with a high follower count and engagement rate on their posts.

How it works

Get in touch with our social media team with your info and media kit we'll get back to you soon! If you're a good match, you'll be added to Fraser Tours' Brand Ambassador portal, giving you access to personalised QR codes and 90-day tracking windows that will make it easy to earn a passive income and hassle-free payouts.

Why Should I Become a Brand Ambassador for Cairns Tours?

  • Earn Money: You'll be entitled to commission on tour bookings that are made through the K'gari content you post.

  • New Opportunities: We'll get in touch regularly to discuss further collaboration opportunities.

  • Grow As You Go: You can earn higher commission rates and exclusive offers as you grow alongside the Fraser Tours brand.

  • Make Connections: Network with travel and tourism insiders as a brand ambassador, leading to even more travel deals and partnerships.

  • Go Beyond K'gari: Once you've finished documenting K'gari, and you're ready to hit up your next Aussie destination, be sure to let us know! We have sister companies based all over Australia that offer identical collaboration opportunities.

  • Lead the Charge: We're always adding new tours and activities to Fraser Tours. As a Brand Ambassador, you'll be the first to try them out and share the experience with your followers. 

  • Support Whenever You Need It: Our dedicated Fraser Tours team will be available to help you with any travel queries you may have along the way.

A girl hanging upside down from a tree


Reach Out Today!

Do you think you'd be a good fit for a Fraser Tours collaboration? Get in touch with us today! We'd love to hear from you. To apply, just fill out this collaboration form. Our social media team will get back to you shortly after with more information on partnership opportunities.

A group of backpackers playing with inflatables at Eli Creek in K'gari


Have any further questions about collaborations or K'gari in general? Get in touch with our expert team, available 24/7.

While you're waiting to hear back from us, why not take a look at our Instagram and Facebook pages to get a feel for our K'gari content!

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